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Vantage June Newsletter out now

James Atkins - Monday, June 18, 2012

Vantage June Newsletter out now...

We spend a lot of time in business working on WHAT we do, the mechanics of how we make money.

But do we understand WHY we do what we do?

Simon Sinek has talked about a Golden Circle of What/How/Why...well worth a view.

I think identifying our WHY is important because if we can align our WHY with that of our customers then we can make real connections - and that's where the true value lies.  Read more.

Also in this edition we cover…

  • Are you in a virtuous circle or a vicious cycle?
  • Two interesting blogs from HBR and Fast Company - Making strategy more relevant and 7 ways to disrupt your industry
  • Getting traction...how we are helping clients

We hope you find something of interest.  Please feel free to contact us to discuss how any of these issues may impact your business.

Click here for more

James Atkins, Vantage Strategy & Marketing

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